The DAKER blog — web design, development and SEO for small businesses

Redesign or Rebuild? How to Tell What Your Site Needs

Development

Redesign or Rebuild? How to Tell What Your Site Needs

Your website is five years old. It looks it. It is slow on phones and you have stopped sending people to it. So: redesign, or start over? Everyone wants...

What to Prepare Before You Order a Website

Web Design

What to Prepare Before You Order a Website

Most website projects that run late are not late because of the developer. They are late because week three arrives and nobody has written the text. Or beca...

Starting an Online Store: What to Decide Before You Build

Development

Starting an Online Store: What to Decide Before You Build

An online store is not a website with a buy button. It is a small logistics operation that happens to have a website attached, and most of what determines wheth...

Your Website Looks Fine. Have You Opened It on a Phone?

Web Design

Your Website Looks Fine. Have You Opened It on a Phone?

Take out your phone. Open your own website. Not a preview, not your laptop window dragged narrow — your actual phone, on mobile data, standing up. Most peop...

Local SEO: How Small Businesses Get Found Nearby

SEO

Local SEO: How Small Businesses Get Found Nearby

Somebody two streets away searches "electrician near me". Three businesses appear on a map at the top of the page. You are not one of them. You have a websi...

Do You Actually Need to Edit Your Own Website?

Development

Do You Actually Need to Edit Your Own Website?

"I want to be able to update it myself." Everyone says this. It sounds obviously correct — why would you want to depend on someone else to change a phone nu...

Why Your Website Doesn't Show Up on Google

SEO

Why Your Website Doesn't Show Up on Google

You search for your own business. Nothing. You search for what you do — "plumber Rotterdam", "bookkeeping for freelancers" — and find eight competitors and no s...

Why Your Website Is Slow, and What It Costs You

Development

Why Your Website Is Slow, and What It Costs You

Your website takes five seconds to appear on a phone. Nobody complains about this. Nobody emails to say "your site was slow so I gave up". They just leave,...

Hiring a Web Studio Abroad: What Actually Goes Wrong

Business & Pricing

Hiring a Web Studio Abroad: What Actually Goes Wrong

You got a quote from a local agency. Then you got one from a team three countries away for a third of the price. The gap is uncomfortable. It is large enoug...